When you can trace the steps of other advertisers on a keyword, you have market testing already done for you.

Patterns track where your competitors tweaked their ad copy or returned to a well-performing headline.

Take note of the winners and steer clear of any letdowns.


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By enhancing the way you discover information, we help you shorten the learning curve in your campaign and realize insights you could have missed.

Graphs expose trends that signal a strong niche or the right time to make your move. Pie charts show a domain's portfolio strength. Are the bulk of their words making a dent or are they hidden from most eyes?

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Comparing two domains shows you common keywords and exclusive lists that they advertise on. But the stronger competitive edge comes from the ability to compare up to three domains at a time. In-person demonstrations with SpyFu visitors revealed that this capability improved their research depth by providing insight they otherwise would have missed.

SpyFu Kombat enables you to see real-life comparisons of three domains. With a paid subscription, you see exactly where to beef up your strategy. It's more than bragging rights; it's bold-faced answers.

Come strong to any challenge, and hold your own in the midst of bigger competitors.

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PPC leaders agree that the way to manage ad campaigns relies on focused, targeted keywords. Keyword SmartSearch provides can't-miss construction of refined lists, calculated off of the very criteria that matter to you: CPC range, search volume, negative matches, exact terms, and more.


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